Natalie Kolyozyan studied Economics and having master's degree in Marketing Communication & Public Relations. After doing business in the related field, she decided to pursue her passion and dreams. So she completed a condensed 2-year education in Fashion & Designing and worked in fashion houses.
In 2013, she established her own brand. She is creating clothes that are combinations of high quality wool, silk and leather. In her recent collection other then machine effects, she started to use hand made wool which added value to her collection.
The brand is focusing on women who want to be both casual and elegant. The style is formed by modern and unique cuts.